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12/17/2007 Ross Printers Customer Survey Page 21 of 28
02:01:51 PM Analysis 20
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TOTAL Segment we have assigned to respondent
Copies Only Graphics Professi... Business Special Occasion
Count Pct. Count Row Pct. Count Row Pct. Count Row Pct. Count Row Pct.
TOTAL 779 100.0% 228 29.3% 36 4.6% 363 46.6% 152 19.5%
8. How satisfied are you with each of the following: - The quality of our finished print jobs?
Not at all satisfied 40 5.1% 10 25.0% 4 10.0% 18 45.0% 8 20.0%
Somewhat satisfied 76 9.8% 24 31.6% 6 7.9% 35 46.1% 11 14.5%
Satisfied 463 59.4% 130 28.1% 18 3.9% 222 47.9% 93 20.1%
Very satisfied 157 20.2% 48 30.6% 5 3.2% 69 43.9% 35 22.3%
Extremely satisfied 43 5.5% 16 37.2% 3 7.0% 19 44.2% 5 11.6%
Missing (No Reply) 0 0.0% 0 NV 0 NV 0 NV 0 NV
Missing (No Value) 0 0.0% 0 NV 0 NV 0 NV 0 NV
Mean 3.11 3.16 2.92 3.10 3.12
Median 3.0 3.0 3.0 3.0 3.0
Mode 3.0 3.0 3.0 3.0 3.0
Standard Deviation 0.84 0.87 1.05 0.83 0.80
Valid Number 779 228 36 363 152

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